What is Local Search and Why is it Valuable?
Local search is a search engine created to focus on a specific geographic area. With a local search, users are able to use a directory-like format to select their location and category to narrow their...
View ArticleQuick Hits on the Current and Future State of Online Advertising
The Search Engine Marketing Professional Organization (SEMPO) recently released findings from their 2008 State of the Market Report survey of online advertisers and agencies. The findings show a...
View ArticleKeywords in Domain Names: Should You or Shouldn’t You?
It is the question of the day, do you include keywords in your domain name. It is a multi-faceted question. The answer may vary based on how established your website it. For start-up companies, if...
View ArticleIntegrating SEO and WordPress
You love your WordPress blog and you are all about SEO. You’ve selected a domain name that includes one of your most important keywords. What else can you do to increase your SEO results with your...
View ArticleHow to Get the Most from Your PPC Budget
If you are just getting started with Search Engine Marketing (SEM), or Pay Per Click (PPC) as it is more commonly known, the nuances can be overwhelming. Here are some easy ways to maximize your PPC...
View ArticleYouTube and Your SEO Efforts
So you know that YouTube introduced auto-captions in limited availability last year. It was nice, but you didn’t give it much thought, right? Well, now is the time to start thinking about how YouTube...
View ArticleSEO and PPC are Among the Most Measurable Channels (via DM News)
Qiigo was recently featured in the Direct Marketing News, the industry leader in providing news on trends and technologies in marketing. The article entitled “SEO and PPC are Among the Most Measurable...
View ArticleSEO and PPC are Among the Most Measurable Channels (via DM News)
Qiigo was recently featured in the Direct Marketing News, the industry leader in providing news on trends and technologies in marketing. The article entitled “SEO and PPC are Among the Most Measurable...
View Article6-Point Healthy Website Checklist
Your business website is the number one source for information about your business online. So, it pays to run regular checks on the health of your website. This six-point healthy website checklist is...
View ArticleHow Important Is HTTPS in SEO Marketing?
For the past three years, Google has been pushing webmasters to shift from HTTP to HTTPS. This is part of their attempt to make the web more secure. One of the ways they’ve encouraged this change is by...
View ArticleWebsite Design with SEO in Mind: What You Need to Know
Most business owners know that search engine optimization (SEO) is important to the health of their website, but many don’t realize that SEO needs to be an integral part of website design from the...
View ArticleEverything You Need to Know About Google Job Search
When you’re searching for a new job, where do you look first? While some job seekers head to sites like Monster or Glassdoor, a lot of candidates — if not most — start their search with Google. The...
View ArticleEverything You Need To Know About Voice Search
Voice search is one of the biggest topics in digital marketing right now. But it’s also one of the most misunderstood. Today, over 40% of U.S. adults perform at least one voice search each month. And...
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